What to Wear for Professional Headshots in 2025

The clothing you wear for your professional headshots can easily elevate or detract from your portrait. So, what to wear? “Should I wear my zebra-striped blazer, or should I wear my wrinkled neon golf shirt with a popped collar?” Uh…….so glad you ran that one by me first! I get clothing questions all the time when booking sessions, so I wanted to update this blog post to dive into the details of what to wear for headshots in 2025. I also want to share reasons from a photographer’s perspective why these choices make a difference.

In Portland, where I’m located, the whole idea of professional attire and fashion leans more casual than in many other parts of the country. I’m not going to assume you wear a suit to your job. I know I don’t. The following guidelines apply whether your style is formal or Portland-casual. So donate that zebra blazer to Goodwill and read on!

Clothing for Headshots

Wear Medium to Dark Colors

I’m sure you may have heard this tip before. But why is this true? It’s a general rule that the eyes are attracted to whatever is brightest in a photo. If you’re wearing a neon-colored golf shirt, the viewer will HAVE to look at this shirt. They don’t want to; they have to. This is no good. You want the viewer to look at your face in a professional headshot. Wear a medium to dark color, and the viewer will more easily connect with your eyes.

Take a look below at a professional headshot as an example:

The subject is wearing a shirt that is a darker tone. This is a great clothing choice, if you ask me. Her face is the brightest (not counting the background), and there is nothing getting in the way of making “eye contact.”

Stick with Solids or Minimal Patterns

Busy patterns also demand attention just like bright colors do. Try this experiment: take a couple of shirts out of your closet and put them on your bed. Aim for one solid-colored shirt and one plaid shirt (I know you have a plaid shirt, people of Portland). Look away for a few seconds, then look back at the shirts. Which shirt do your eyes go to? Most likely, your eyes will go to the plaid shirt. (See below)

And for further proof, check out the same two shirts in black & white:

For professional headshots, you typically want your clothing to be the drums and bass, not the lead singer. Stick with solid colors or minimal patterns, and the focus will be all about you.

Wear Long Sleeves

Long sleeves are usually the most flattering for professional headshots. Normally, you will be photographed at a slight angle to the camera. Therefore, your arm closest to the camera will appear wider. Long sleeves will help minimize attention to your arm. It also goes back to the idea that whatever is brightest in the photo attracts the eyes. Because the skin tone of your arm is similar to the skin tone of your face, the eyes will gravitate toward this. If you’re unsure, aim for a lightweight blazer or fitted cardigan—a classic look that’s trending in many workplaces in 2025.

Wrinkles in Clothing

Try your best to keep your clothing as wrinkle-free as possible before you arrive at your headshot session. I recommend transporting your shirts and jackets hung up and bringing them to the session that way. Avoid packing your clothes in a bag or backpack if possible. Wrinkles can possibly be retouched out of a photo, but they can easily be avoided if you iron and hang your clothes before arriving. For wrinkle-resistant options, consider modern fabrics like performance blends that hold their shape throughout a busy day.

Jewelry

Simple jewelry is usually better when it comes to professional headshots. If the viewer is thinking....."What kind of earrings is she wearing?" it’s probably too busy. But take this guidance with a grain of salt. Jewelry shows off your personality. Just remember that the eyes want to look at whatever is brightest in the photo, and jewelry sparkles.

Take a look at the photo below, from simple earrings to statement earrings. They’re all cool, but some may attract a little too much attention for a professional headshot. Which pairs of earrings are your eyes most attracted to?

With all this in mind, feel free to bring a few different jewelry options to the session, in case there’s any doubt. For 2025 trends, subtle mixed-metal pieces are in style and work beautifully for headshots.

How Many Looks to Bring to an Individual Headshot Session

Some headshot photographers will charge you based on how many clothing looks you want to achieve during a session. This isn’t the way I do pricing. I’ve had professional headshot sessions where the client wore a single button-down shirt the whole time, and I’ve had sessions where the client changed three times. It’s really up to you. However, the more time it takes to change, the less time I have to photograph you. I recommend 2 different looks during an individual headshot session for a nice balance. By the way, an average individual session with me lasts 30-60 minutes. Pro tip: layering is a great way to create subtle variations in your looks without needing a full outfit change.

Professional Headshot Attire for Teams

When dressing as a team for professional headshots, coordination is key. A cohesive look helps convey unity without appearing too uniform. Consider subtly incorporating your company’s branding colors into your attire. For example, if your company’s logo features blue and gray, team members can wear shades of blue, gray, or neutral tones that complement these colors. Avoid matching outfits exactly, as this can make the team appear overly staged or like you’re in a uniform. Instead, aim for a palette that reflects your company brand while allowing individual personalities to shine through. Accessories, such as ties, scarves, or jewelry, can also be a great way to tie in subtle branding elements without being too obvious.

Here's a great example of a team I photographed:

Conclusion

I hope this updated post helps you decide what to wear for headshots in 2025. Sometimes you have to know what not to wear to make the right choices. For professional headshots, unlike other types of portraiture, you typically want your clothing to be the backup and not the main attraction. But there are no rules with any of this, just guidelines. When in doubt, bring a couple of extra options and we can decide during the session.

Check out my updated headshots gallery for more inspiration!

If you're an individual or team that needs new headshots in 2025, please contact me.

-Chris